Journey Mapping
How Philadelphia built an app for residents to file complaints
City residents can now make reports about potholes, graffiti and other urban problems on the spot when issues are found, and the reports are automatically routed by the app to the proper departments.
The City of Philadelphia 311 app addresses the mobile lifestyle customers. It can also translated into 16 different languages.
See on www.citeworld.com
The Anatomy of an Experience Map – Adaptive Path
This is not necessarily new but a great overview of the steps involved in mapping customer experience complete with downloadable examples. Very useful post!
See on www.adaptivepath.com
HOW TO Map Customer Journeys
David Williams, CEO HOWTOEXPERIENCE, shares Customer Journey Mapping Definitions, Hints, Tips and Gotcha’s. He also discusses how to rapidly accelerate customer experience improvement using the X-ccelerate Framework.
See on vimeopro.com